Twenty years after its inception, Triple FAT Goose is being reintroduced into the market. The original manufacturers are committed to producing outdoor products which adhere to the standards that were first established during the late 80''s. Much care and attention to detail has been taken to ensure that Triple FAT Goose stays true to its roots. Many components of the original styles are still being utilized in the reincarnation of the brand. At the same time, the Triple FAT Goose brand is evolving. Improvements in quality and updates in styling are being made to ensure that the Triple FAT Goose collection is up-to-date. Also, Triple FAT Goose as a brand is being extended into new product categories. However, despite these improvements the brand has not strayed from its core values and will continue to adhere to them while developing into a lifestyle brand.