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Imaginary Foundation

Imaginary Foundation has a well-earned reputation for groundbreaking art, available in print form on a variety of products including tees, sweatshirts, and iPhone cases. Led by the "Director," a mysterious 70-something whose father was one of the founders of the Dadaist art movement of the early 20th century, this Swiss brand uses apparel and art as a vehicle for bringing its philosophical ideas to the masses. Imaginary Foundation is a collective committed to encouraging individuality, creativity, and imagination. Wearing a tee by Imaginary Foundation is akin to wearing a piece of art, and with a continuously expanding catalog of innovative designs this brand is destined to remain at the forefront of streetwear fashion.

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