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In4mation is an apparel brand known for its blend of Japanese innovation and classic American style, with a catalog that includes tees, hats, sweaters, accessories, and more. Based in Hawaii, In4mation began as a single retail location, selling cutting-edge streetwear apparel until it emerged with its first original collection in 2010. The four friends that founded In4mation chose the name as an homage to the classic cartoon "Voltron," in which characters assemble to form an indestructible machine. With the slogan "I shall proceed...and continue" (inspired by The Roots' classic "Proceed"), In4mation is a genuine example of East-West fusion.




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