Architect Scott Flora and food writer Jerinne Neils founded Blik in 2002, and with it created the world's first removable wall graphics company. The idea for Blik came to the duo after they tried to decide between wallpaper and paint to decorate a wall, and concluded that neither gave them what they wanted. The alternative—removable wall graphics—allows Blik to offer customers something new and fun (and less permanent!) in regard to home decorating. Blik has collaborated with a number of other popular brands, including Threadless, Upper Playground, and Nintendo.