Magda Sayeg, founder of KnittaPlease, began by taking knitting out of the home and into the streets. The simple juxtaposition of this woven material placed within an urban environment has inspired a new generation of knitters who no longer view function as the sole purpose for knitting. This new approach to knitting questions the assumptions of a traditional craft while adding a previously unused material to the world of street art.
When Magda Sayeg began KnittaPlease in 2005, it was her response to the dehumanizing qualities of an urban environment. By inserting handmade art in a landscape of concrete and steel, she adds a human quality that otherwise rarely exists. KnittaPlease represents the present energy coming from knitting and more extensively weaving, while giving a nod to its powerful history.
Her work has been recognized for its influence in street art as well as the craft of knitting. Magda Sayeg is based in Austin, Texas and has collaborated with Insight on it's 'Untitled' campaign and the main Spring/Summer 2012 Collection.
Head to www.insight51.com/untitled/artists for info and to view Knittaplease's work.
Enter for a chance to win an Insight x Knittaplease Prize Pack from the Insight Spring/Summer 2012 Collection. (1) Girl and (1) Guy will be randomly chosen to win a limited Insight 'Untitled' Campaign x Knittaplease Poster and an Insight x Knittaplease outfit (top & bottom) from the collection.
All you have to do is 'Like' INSIGHT on Facebook and fill out the form to the right.
Contest Run Dates - May 29 - June 29
Winner will be chosen on – Week of July 2nd