Dancehall supergroup Major Lazer is releasing their highly anticipated music video for “Lose Yourself” on Wednesday, but we have an exclusive sneak preview to show you here! The group’s founder, the genre-bending world touring DJ and producer Diplo, takes a leap into directing for “Lose Yourself,” tapping the KarmaloopTV team to help make his vision a reality. Shot on location in Jamaica, the video is Major Lazer’s first to feature their dancers and captures their sex-charged, frenetic movement in several exotic scenes- including twerking on a golf cart. Joining Major Lazer are dancehall chart toppers RDX and a couple of goats.
“It was cool to see Diplo multitasking, being both in-front and behind the lens,” says Shomi Patwary, the videos director of photography and KarmaloopTV veteran. “He wanted to make Jamaica feel out of this world, almost like a different planet, and the island’s landscape already had an incredible exoticism to it. We’re super excited for the release on Wednesday, but you can see some of the footage in the behind the scenes ahead of time. Keep your eye out for the church, which we later learned is very haunted - and the goats we miraculously were able to procure at the last second. Only in Jamaica!